How to Change Your Username on Redbubble

by Mark Jefferies

Redbubble is a popular platform for artists and designers that offers a useful range of tools to help you grow your business.

However, many users find themselves in a dilemma when their brand evolves, or they simply want to update their username to reflect their identity better. If you’re wondering whether it’s possible to change your username on Redbubble, this guide will walk you through the process and provide practical advice on how to handle it.

Can You Change Your Username on Redbubble?

Unfortunately, it appears Redbubble does not currently allow users to directly change their username once an account is created. Your username is set when you sign up and becomes a permanent identifier for your shop on the platform. This restriction can be frustrating, especially if you feel your username no longer aligns with your brand or goals.

But don’t worry! There are alternatives to address this situation without losing your shop or starting over.

Alternatives to Changing Your Username

1. Update Your Display Name

While your user name remains fixed, you can update your display name. This is the name that appears prominently on your Redbubble shop and product pages. Follow these steps to update it:

Click on your profile picture in the top-right corner and select “Account Settings.”

Scroll to the “Profile” section.

Enter your preferred display name and save the changes.

Your display name plays a major role in building your personal or business brand, so make sure it’s professional and reflective of your identity or the new direction of your shop.

2. Customize Your Shop Banner and Bio

Another way to strengthen your brand identity on Redbubble is by customizing your shop banner and bio. Use these tools to introduce your updated name, mission, or focus. Here’s how you can do it:

Go to your Redbubble profile and click “Edit Shop.”

Upload a new shop banner with your updated branding.

Edit your shop bio to include your new name, a short introduction, and a description of your products.

This allows customers to associate your shop with your updated brand, even if the username remains unchanged.

3. Link to an External Website or Social Media

If you have an external website or social media presence, make it clear that your shop is part of your overarching brand. Include links to your other platforms via your Redbubble bio or product descriptions. This helps maintain consistency and allows customers to connect with your updated brand name.

4. Consider Creating a New Account

If updating your user name is absolutely essential and the above options don’t align with your needs, you might consider starting fresh with a new account. Keep in mind that this process involves some downsides:

You’ll need to re-upload all your designs and set up your shop branding from scratch.

Sales history, reviews, and followers from your old account won’t transfer.

To mitigate these issues, consider keeping your old account live and redirecting customers to your new shop via your bio and shop banner.

Feeling stuck? Reach out to Redbubble’s support team or check out their help center for further assistance or consider consulting other artists in the Redbubble community for advice.

Best Practices for Redbubble Usernames

If you’re creating a new account or just planning for your brand’s future, keep these best practices in mind when choosing a username on Redbubble:

Keep it Simple: Choose a name that’s easy to spell and memorable for customers.

Reflect Your Brand: Ensure your username aligns with your artistic style or niche.

Avoid Trends: Stick to a name that will remain relevant as your brand evolves.

Update Your Branding

While Redbubble doesn’t allow you to change your username directly, there are plenty of ways to update your branding and align it with your current identity. By making use of display name updates, shop customizations, and external links, you can refresh your presence on the platform without starting from scratch.

Building a personal or professional brand takes time, and while limitations like username restrictions can be a roadblock, they’re far from insurmountable. Start small, take action, and make your shop as reflective of your unique artistic vision as possible!