You’ve probably heard that it’s essential for businesses to use a VPN to protect their data. What you might not know is that using a VPN is just as crucial for customer service professionals.
This is because they are the employees who deal most directly with clients. A great deal of these interactions take place online, and customer service professionals often have access to customers’ sensitive data. When dealing with your clients’ confidential information, you obviously want to protect their data from cybercriminals. This is where a Virtual Private Network (VPN) comes in.
A VPN establishes a secure connection to the internet, encrypts your data, and transmits it through the VPN’s servers. This helps protect the data from being viewed or intercepted by third parties. Companies need to employ VPNs to protect their customers’ private information from cybercriminals. One VPN which is especially well-suited for this purpose, due to its strong focus on security as shown by its military-grade encryption and double data protection, is NordVPN. Read on for a more in-depth look at why using a VPN is a must for customer service professionals.
A VPN helps protect your customers’ data
It’s a well-known fact that customer service professionals often deal with a lot of sensitive information when communicating with clients. Since more and more of these interactions happen online, a VPN is an ideal solution for protecting your customers’ data.
When customers hand over their private information to your company, they expect that your company will keep their data safe from hackers and other third parties. A reliable VPN is an ideal solution because it encrypts personal data and securely transmits it. As a result, third parties such as ISPs (Internet Service Providers), government agencies, and cybercriminals can’t access it.
A VPN protects your network connection and servers, as well as all customer data stored on your servers. A VPN also encrypts all online communications with customers so that no third parties can listen in and intercept sensitive information.
For these reasons, using a VPN is an extremely effective way for customer service professionals to keep consumers’ data safe and secure.
A business VPN keeps your customers safe from cyberattacks
A VPN also keeps your customers and their private information safe in the event of a cyberattack. Cybercriminals pose a threat to all companies, no matter what their size, and the incidence of cyberattacks continues to rise. These cyberattacks are one of the biggest threats to companies and their customer data.
Companies must take the necessary security precautions to keep themselves and their customers safe from malicious third parties. Cybercriminals are continually monitoring company websites and servers for security vulnerabilities that they can then exploit. This means that any weaknesses in your systems, if unaddressed, can lead to a major security incident.
Using a VPN is an important security measure that can prevent hackers from exploiting these security vulnerabilities and stealing private company data, including sensitive customer information.
Using a VPN reassures your customers you take their privacy seriously
Taking steps to ensure customers’ data privacy and security is an important way to improve customer service and earn the trust of your consumers. Today’s customers expect companies to take the necessary steps to protect their data. Many even will stop doing business with companies that don’t take adequate security measures. In fact, a recent study from digital security company Gemalto found that 93% of consumers blame the company when a data breach happens. As many as 70% would stop doing business with the company if their data were compromised.
These findings demonstrate how important it is for companies to do everything they can to keep customer data safe. There’s no doubt that installing a VPN is an effective way for customer service professionals to keep this data safe during online communications.
However, it’s also essential for companies to be open about their commitment to protecting private data. This is because customers today are generally well-informed about the need for data protection and cybersecurity, and they expect companies to take the necessary steps to protect their privacy. Including a VPN as part of your security plan can help reassure your customers that you take their privacy seriously. This can increase their trust in your company and encourage them to remain loyal, life-long customers.
Final thoughts
Taking cybersecurity and data protection seriously is a must for companies of all sizes. Implementing the necessary measures to keep your customers’ data safe should be a crucial part of your company’s cybersecurity plan. Companies should not overlook the need to expand cybersecurity to their customer service departments as well.
Companies should also be sure their customer service professionals are educated on proper security practices before handling customer data. Using a VPN to secure client communications enables customer service professionals to safeguard consumer data while providing an excellent customer experience.