Megan Anderson, Chief Customer Officer (COO), Constant Contact
Digital marketing platform Constant Contact has announced the appointment of Megan Anderson as its new Chief Customer Officer (CCO).
In her new role, Anderson is tasked with leading the company’s customer success, support, and experience initiatives, as well as overseeing its growing community of small business owners and non-profits.
Anderson joins the organization with significant experience in scaling customer-centric operations. Most recently, she served as CCO at the restaurant technology firm Toast. Her background also includes a tenure at Booking.com, where she managed global partner and customer services, leading a team of over 9,000 agents. Her career also includes leadership roles at Berkshire Partners and Bain & Company.
Frank Vella, CEO at Constant Contact, emphasized that the appointment aligns with the company’s strategy to treat customer experience as a core differentiator:
“Megan’s belief that customer experience — whether through support, community, or expert guidance that helps you get more from your marketing — as a strategic differentiator is exactly how we see it too,” said Vella. “Our award-winning customer service and the community of small business owners who champion each other every day aren’t just things worth protecting: they’re competitive advantages worth building upon. Megan gets that. And so will the small business owners who feel the difference.”
Anderson’s remit will include a specific focus on Constant Contact’s online community, a hub where entrepreneurs share strategies and peer-to-peer support. By integrating customer insights directly into the product and service roadmap, the company aims to refine its support structure for the small business sector.
Commenting on her new role, Anderson highlighted the importance of viewing CX as a brand touchpoint rather than an operational expense.
Megan Anderson said:
“I’ve spent my career believing that customer experience isn’t a cost center — it’s the most tangible touchpoint of your brand,” “Small businesses are the most resilient, most resourceful people in the economy, and they deserve support that matches that. Constant Contact has built something rare: an award-winning customer service team who shows up for our customers every day. That’s not a feature. That’s a foundation — and I’m here to build on it.”