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Customer Service News

The latest news for the customer service industry. CSM brings you industry news, views and opinion that keeps you up to date in the world of customer service management and experience..

Study Reveals 85% of Consumers Still Prefer Humans Over AI

March 6, 2026 by Ian Miller
Customer service AI bot on a call

According to Metrigy’s Customer Experience Optimization 2025-26 – Consumer Views study, the appetite for AI remains remarkably low. 84.7% of participants said they would prefer interacting with a human..

Accenture to Acquire Ookla, Bolstering AI-Powered Network Intelligence

March 6, 2026 by Ian Miller
Analytics manager working oin his computer

Accenture has announced a definitive agreement to acquire Ookla, a global leader in network intelligence, competitive benchmarking, and customer experience (CX) analytics..

LivePerson Introduces Syntrix for AI Evaluation and CX

March 6, 2026 by CSM Newsdesk
Live customer service agent

LivePerson has introduced Syntrix, a new simulation and evaluation platform designed to help enterprises deploy customer-facing AI and enhance customer experience (CX) with AI and live agents..

SAP Appoints Thomas Saueressig as Chief Customer Officer

March 6, 2026March 6, 2026 by Ian Miller
Thomas Saueressig, Chief Customer Officer. SAP

SAP SE has appointed Thomas Saueressig as Chief Customer Officer to lead its new Customer Value Group. Launching April 1, the unified Board area aims to streamline the company’s CX and delivery models..

Service Gaps Cost Indians 10.8 Hours a Year; 44% Ready to Switch Brands

March 6, 2026 by CSM Newsdesk
Unhappy Indian man using his mobile phone

ServiceNow’s Third Customer Experience (CX) Report, based on insights from over 5,000 Indian consumers and 425 customer service professionals, reveals that while automation is improving speed and convenience, gaps continue..

Krisp Unveils Listener-Side Accent Conversion to Tackle Communication Friction in CX

March 5, 2026 by CSM Newsdesk
Contact center assistant on a call with a client

Krisp has announced the launch of Listener-side Accent Conversion. The real-time, voice AI solution is designed to bridge the gap in comprehension during live conversations, specifically targeting the needs of global enterprises..

Formula 1 and Salesforce Agentforce to Transform Fan Engagement

March 3, 2026 by Ian Miller
Formula 1 (F1) fans

Formula 1 is accelerating its digital transformation strategy through an expanded partnership with Salesforce, launching a new AI-powered fan companion agent designed to deepen engagement across its global audience..

Deloitte and ElevenLabs Strike Strategic Partnership to Scale Agentic AI CX

March 3, 2026 by Ian Miller
Two AI robots shaking hands

Deloitte Central Europe (CE) and ElevenLabs have announced a strategic collaboration aimed at transforming the customer experience (CX) through Agentic AI. The partnership marks a significant milestone for ElevenLabs..

Level AI Expands Agentic CX Platform to Deliver Human-Quality Virtual Agents

March 3, 2026 by Ian Miller
AI-human customer service agent

Level AI has announced an expansion of its full-stack agentic CX platform. The move aims to redefine industry standards by moving away from siloed virtual agents in favor of a unified ecosystem that balances human and artificial intelligence..

Ryanair Drops to Bottom of CX Rankings as Jet2 and Singapore Airlines Lead the Way

February 27, 2026February 27, 2026 by Ian Miller
A Ryanair aeroplane on the airport runway

The latest annual UK airline customer satisfaction survey from Which? has highlighted a widening gap in the aviation industry’s service delivery. While some carriers are flying high, others such as Ryanair are failing..

Burger King Uses OpenAI to Power ‘Patty’ AI Assistant for CX Coaching

February 27, 2026 by Ian Miller
Burger King

Burger King is doubling down on conversational AI to refine its frontline customer experience (CX), introducing an OpenAI-powered assistant designed to monitor service standards and streamline restaurant operations..

Salesforce Debuts Agentforce for Communications to Tackle Telecom Churn

February 26, 2026 by CSM Newsdesk
Salesforce sign

Salesforce has announced the launch of Agentforce for Communications, a specialized suite of five AI agents designed to help the telecommunications industry navigate complex sales cycles and mounting customer retention pressures..

Sweep Unveils New Multi-Org Agent for Cross-System Salesforce Intelligence

February 26, 2026 by CSM Newsdesk
AI robot looking at a business process map

Sweep has launched Multi-Org Agent for Salesforce, a new agent designed for enterprises with multiple Salesforce organizations. Multi-Org Agent maps every dependency, automation, and rule across fragmented Salesforce environments..

BluStream Launches Polly, an AI Advisor That Gives Brands a Personalized Connection to Each Customer

February 25, 2026 by CSM Newsdesk
A customer opening a package while looking at her mobile phone

BluStream has announced the launch of Polly—an AI advisor that can be used for any product. Powered by the BluStream Product Experience (BluStream PX) platform, Polly creates a constant connection between a brand and its customers..

WOW24-7 Introduces Automation and AI Department to Bridge the Gap Between AI Promise and CX Reality

February 25, 2026 by CSM Newsdesk
AI and Automation department (AAD)

WOW24-7 has launched its Automation and AI Department (AAD). The dedicated business unit is designed to centralize the company’s expertise across agentic AI design, hybrid AI–human orchestration..

8×8 Launches Smart Assist to Streamline Agent Workflows and Elevate CX

February 25, 2026 by CSM Newsdesk
A smiling contact center agent wearing a telephone heaadset

8×8, Inc. has announced the launch of 8×8 Smart Assist, an AI-powered solution designed to transform the agent experience by embedding real-time guidance and intelligent automation directly into the contact center workflow..

General Magic Raises Oversubscribed US$7.2M to Cut Insurance Quote Time to 3 Minutes

February 24, 2026February 24, 2026 by CSM Newsdesk
Anthony Azrak and Jai Mansukhani, founders of General Magic

General Magic today announced a US$7.2M seed funding round. The company’s AI agents reduce inbound calls by 30%, deploy in 3 minutes and save teams 250+ hours monthly across pre-quote, post-quote, and claims workflows..

Sinch and Lovable Forge Strategic Alliance to Power the Next Generation of AI-Native CX

February 13, 2026 by CSM Newsdesk
A women using her mobile phone and laptop

Sinch has announced a strategic partnership with Lovable, the Swedish-based AI software creation platform. The collaboration will see Sinch’s communications infrastructure deeply integrated into the Lovable Cloud..

Vida Scales Enterprise CX with Major AI Agent Operating System Expansion

February 13, 2026 by CSM Newsdesk
Contact center agents taking calls

Vida, a prominent player in the AI phone agent space, has announced an expansion of its operating system designed to move enterprise AI from experimental pilots to full-scale production. Unveiled this week at MSP Expo..

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