Horatio CFO Jared Karson, COO Alex Ross, and CEO Jose Herrera
CX and BPO specialist Horatio is doubling down on healthcare with the launch of HoratioHX, a human-centered experience platform designed to support compliant, large-scale healthcare operations across patient support, administration, and revenue cycle management.
The new platform combines healthcare-trained CX talent with AI-enabled workflows and regulatory infrastructure, positioning Horatio to serve fast-growing healthtech companies and provider organizations operating in highly regulated environments.
HoratioHX brings together the company’s global, white-glove CX teams with a healthcare-specific intelligence layer that includes HIPAA-compliant workflows, AI-assisted triage, regulatory documentation handling, and industry-trained talent. The platform is underpinned by Horatio’s ISO/IEC 27001 certification, reinforcing its focus on information security and the protection of sensitive healthcare data.
The company says the offering is designed to address mounting operational complexity across telehealth platforms, digital diagnostics providers, women’s health startups, behavioral health organizations, and multi-state healthcare networks—segments under increasing pressure to deliver seamless patient experiences while managing compliance, staffing shortages, and rising costs.
Jose Herrera, Co-Founder and CEO of Horatio, said:
“Healthcare is deeply personal for me. My father is a pediatrician and my mother is a biotechnician, and I grew up seeing firsthand how hard it is to deliver great care while managing everything behind the scenes. With HoratioHX, we’re pairing the compassion that defines healthcare with the operational rigor and precision that modern healthcare organizations need to scale.”
HoratioHX is positioned as a blend of human empathy and intelligent automation. Core capabilities include healthcare-trained patient support teams handling intake and scheduling, end-to-end revenue cycle management services such as insurance verification and billing, and clinical and operational coordination for telehealth and diagnostics providers. AI-driven tools for predictive staffing, sentiment analysis, and workflow automation are designed to improve efficiency while keeping human interaction at the center of care.
The launch builds on Horatio’s broader growth trajectory as a CX and outsourcing partner for digital-native brands. In 2024, the company nearly doubled its workforce from around 1,600 to almost 3,000 employees across the U.S. and Latin America, reflecting increased demand from regulated industries. That momentum earned Horatio a place on Inc. Magazine’s 2025 Inc. 5000 list at No. 1,168, alongside regional recognition including No. 27 on the Inc. Regionals: Northeast ranking.
Founded in 2018, Horatio has steadily expanded its geographic footprint, with offices in New York City, Santo Domingo, Bogotá, and Santiago in the Dominican Republic, and plans to open a new location in Honduras in 2026. The company says this expansion has supported regional economic development while enabling it to scale CX operations for complex, compliance-heavy verticals.
Strategic partnerships with platforms such as Zendesk and Kustomer, combined with AI-powered service integrations, are also playing a role in Horatio’s healthcare push, helping the company support increasingly sophisticated CX requirements.
HoratioHX is available immediately and is already supporting clients across telehealth, diagnostics, fertility and women’s health, behavioral health, and healthtech SaaS.
More information is available at hx.hirehoratio.com.