How to Determine Your Customer’s Value

Customer Lifetime Value (CLV)

Determining your customer’s value can literally be the most profitable thing you’ll ever do for your business. Here you can learn more about Marginal Net Worth and Lifetime Value.

Anatomy Of An Angry Customer

You should not consider angry customers to be the bane of your company’s business. You should embrace them. Read on to learn why.

The 5 Biggest Customer Service Blunders of All Time

Customer crisis

While howls of protest over poor customer service continue to fill the air, there remain some businesses that manage to consistently deliver superior service year in and year out. From these businesses we can learn what customer service blunders to avoid.

A Customer Culture is Built on a Service Ethic

Ethical customer culture

There are many reasons why teams and organizations haven’t developed a culture of intense focus on their customers and partners. But the root cause of poor or just mediocre customer service goes deeper. It has to do with will.

CRM: Keeping Customers Loyal

CRM

Customers are now in charge – thanks to the growth of the web – and it’s easier than ever to comparison shop and switch from one business to another with the click of a mouse. Here are 7 ways to keep customers loyal.

Winning Customers Over the Telephone

Telephone service man

Do you sometimes wonder where your customers have gone? In a study by the International Customer Research Institute, individuals gave several reasons for becoming “non-repeat” customers. Read on to discover more.

Unlocking the Value of Your Customers

Customer Value Proposition (CVP)

One of the greatest thrills in business is acquiring a new customer. But many businesses are too caught up in the excitement of acquiring new customers that they do not spend enough time or money on unlocking the value of their existing customer base. This article article provides some keys to unlocking customer value.

Customer Satisfaction Is Your Business

Customer satisfaction gauge

Regardless of what business you are in – you are really in the business of satisfying customers. The degree of customer satisfaction you deliver determines the level of long-term success you will achieve in business.