A thorough due diligence process led UMC to choose Unanet CRM by Cosential, a solution purpose-built for architecture, engineering, and construction (AEC) firms, and one that is highly rated by users..
Richard Pinnington at Calabrio explores today’s complex contact centre ecosystem and comes up with a strategy to create a synchronised agent and user experience..
CRM stands for Customer Relationship Management. CRM software provides users with access to a range of technologies that track and report metrics related to customer interactions, sales, productivity..
CRM software is the medium through which you can build connections with your existing customers and prospects in a personalized manner rather than the old and traditional contact management practices..
When deciding on a CRM application—or for just about any software application—many companies consider service to be synonymous with ease of use. .
More than half of small and medium enterprises (SMEs) in the UK have changed CRM supplier according to the State of the CRM Market 2019 Report from Workbooks..
When a custom CRM is well mapped out from the outset, it should provide added value for customers on delivery and well into the future..
Being customer led makes for better businesses. It’s as simple as that. While digital advances mean that the customer’s world is being inexorably re-imagined, the customer needs to be kept close. However, as businesses struggle to keep on top of the growing mass of customer information stored in disparate siloes, it can result in customers … Read more
By combining great CRM and contact centre infrastructure together, smart things can be done to enhance the customer experience. Colin Hay explains..
Many companies rush headlong into CRM without plan. Here are 10 tips to help you plan a successful CRM implementation.
Your CRM system does a lot for your business, but you can help make it do more with a few simple upgrades. Learn how in this article.
‘Social CRM’ deserves its status as the latest buzz-word yet companies are still not taking up the opportunity. In this article we explore why social CRM holds the key to engaging and retaining customers.
Learn how to use Social CRM to reach out and connect with your customers.
Make your CRM implementation a success by first defining these essential rules of use.
Is CRM just an illusion? Read this alternative view on Customer Relationship Management and decide.
For businesses large and small, success and profitability depends upon customer acquisition, customer contact and customer retention. This customer management cycle can be further enhanced by implementing a Customer Relationship Management strategy or CRM.
Customers are now in charge – thanks to the growth of the web – and it’s easier than ever to comparison shop and switch from one business to another with the click of a mouse. Here are 7 ways to keep customers loyal.
CRM was supposed to bring companies closer to their clients – but has it? Find out in this article.
