The Boomerang Effect in Customer Satisfaction and Loyalty
Like the boomerang, getting customers to return, takes skill and practice. Ed Rigsbee presents his P.A.R.T.N.E.R.S. model for creating and sustaining customer loyalty.
Customer Loyalty
Renewing Customer Loyalty: A Five Step Plan
Every business loses customers, but not many do much about getting them back. Here’s what that means in practical terms.
What Is More Important Than Customer Loyalty?
When are 20 Dollars and a store manager’s ego more important than a decade of loyalty from a customer?
True Success Equals Loyal Customers
Dennis Sommer provides 5 ways to dazzle your customer base and create customer loyalty.
CRM: Keeping Customers Loyal
Customers are now in charge – thanks to the growth of the web – and it’s easier than ever to comparison shop and switch from one business to another with the click of a mouse. Here are 7 ways to keep customers loyal.
Customer Loyalty Linked to Employee Satisfaction
It is now widely believed that there is a cause-and-effect relationship between a loyal employee and a loyal customer.
Building Loyal Customers, from Contact to Delivery
Getting customers to trust your firm is the name of the game. In fact, after money and desire, all purchases are about trust.
First Contact: The Source of Customer Loyalty
With customers being smarter, more cost conscious, more product knowledgeable and more demanding, improving customer service has become a major focus within many businesses.
Customer Service Leads to Customer Loyalty
All customers want and expect superior customer service, and it is all too important that we give it to them. Otherwise, our competition will.
The Value of Customer Loyalty
Customer acquisition and development is a costly business. In this article we look at the true value of customer loyalty.
How to Score Customer Loyalty Surveys
This article discusses the development of an internal scoring index that can be used by survey companies administering customer satisfaction surveys, customer loyalty surveys, or surveys that measure both satisfaction and loyalty..
Reducing Customer Effort: The Key to Keeping Customers
How setting up a Customer Effort Index can radically increase Top-Line Revenue..
An Apple a Day Keeps the Customers Coming Back
The low costs and high returns of fresh customer service.
One Deal Away: Engaging and Retaining Insurance Customers
Consumers looking for insurance are always looking for the best deal: they search the web, compare the price, and take out the policy..
Building Customer Loyalty is Easier than You Thought
Brendan Dykes examines how an audit of a company’s Customer Effort Score can dramatically improve customer service levels and build customer loyalty..
